ML Books International

Image	Date	Title
	2020	Advertising Management Author : Stella Stephenson Subject : Business and Management ISBN :9781641723619 The managerial process which is designed to control and oversee the diverse advertising activities involved in a program to communicate with a company's target market is known as advertising management. Read More
	2020	Basic Economics Author : Alvina Cuoco Subject : Business and Management ISBN :9781641724517 The social science that deals with the study of the production, distribution, and consumption of goods and services is known as economics. It observes the behavior and interactions of economic agents and Read More
	2020	Customer Relationship Management Author : Hazel Nelson Subject : Business and Management ISBN :9781641723718 Customer relationship management refers to an approach for the management of the interaction of a company with current and potential customers. It utilizes data analysis about customers' history with a Read More
	2020	E-Commerce Author : Grace Silva Subject : Business and Management ISBN :9781641723640 The utilization of online services and internet to buy and sell products is known as e-commerce and techniques such as supply chain management, electronic data interchange, mobile commerce, electronic Read More
	2020	Effective Leadership Author : Asher Sampson Subject : Business and Management ISBN :9781641723657 Leadership is a practical skill that encompasses the ability of an individual or an organization to guide other organizations, individuals or teams. Characteristics such as assertiveness, authenticity, Read More
	2020	Financial Management Author : Jensen Helberg Subject : Business and Management ISBN :9781641724524 The planning, controlling and organizing of financial activities is termed as financial management. A few activities which fall under this category are procurement of funds as well as their utilization. Read More
	2020	International Business in a Globalizing World Author : Annie Gilbert Subject : Business and Management ISBN :9781641724531 The trade of goods and services at a transnational or global level is referred to as international business. It involves the cross border transaction of numerous economic resources such as capital, people Read More
	2020	Introduction to Asset Management Author : Oliver Hardy Subject : Business and Management ISBN :9781641723701 The systematic approach to the governance and realization of value from the things that an entity or a group is responsible for is referred to as asset management. It is applied to both tangible assets Read More
	2020	Introduction to Operations Management Author : Finn Miller Subject : Business and Management ISBN :9781641724548 Operations management is involved in designing and controlling the processes of production. It also deals with redesigning the business operations in the production of goods and services. Operations management Read More
	2020	Introduction to Organizational Behavior Author : James Carter Subject : Business and Management ISBN :9781641723695 The study of human behavior in organizational settings as well as the interface between human behavior and the organization is referred to as organizational behavior. The research in this field is categorized Read More

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