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2020

Marketing Essentials

Author : Andy Garcia

Subject : Business, Management and Economics

ISBN :9781632409492

The study and management of exchange relationships is called marketing. It is considered to be a major component of business management. It is the business process by which a relationship is developed

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2020

Marketing Management: A Global Overview

Author : Anna Freeman

Subject : Business, Management and Economics

ISBN :9781632409546

The organizational discipline which is concerned with the practical application of marketing techniques, orientation and methods within organizations and enterprises is known as marketing management. It

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2020

Modern Macroeconomics

Author : Luis Bender

Subject : Business, Management and Economics

ISBN :9781632409287

Economics is a social science which is concerned with the production, consumption and distribution of goods and services. The working of an economy and the interaction of economic agents are the key focus

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2020

New Horizons of Business Management

Author : Blake Clifford

Subject : Business, Management and Economics

ISBN :9781632409164

Business management refers to the administration of a business, involving the supervision and monitoring of all of its operations. Decision-making, efficient organization of people and resources, and execution

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2020

Operations Management

Author : Aurora Churchill

Subject : Business, Management and Economics

ISBN :9781647260224

Operations management falls under the domain of management and is concerned with designing and controlling the production processes as well as redesigning the business operations for the production of

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2020

Principles of Cost Accounting

Author : Keith Hagar

Subject : Business, Management and Economics

ISBN :9781647260439

Cost accounting refers to the group of procedures used to record and report measurements of the cost of manufacturing goods and services in detail. There are various cost accounting approaches including

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2020

Quality Management for Organizational Excellence

Author : Shane Parsons

Subject : Business, Management and Economics

ISBN :9781647260446

Quality is defined as the fitness for intended use and how well the products perform its functions. Management of the consistency of an organization's products and services and their quality is referred

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2020

Sales Management

Author : Harrison Woods

Subject : Business, Management and Economics

ISBN :9781647260231

The discipline of business, which focuses on the practical application of the techniques used in sales and the management of an organization's sales operations is known as sales management. The most important

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2020

Strategic Human Resource Management

Author : Nina Clarke

Subject : Business, Management and Economics

ISBN :9781632409775

The strategic approach to the effective management of people in a company or organization is known as human resource management, or HRM. This is usually done in order to enable the business gain a competitive

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2020

Understanding International Trade

Author : Alyssa Coleman

Subject : Business, Management and Economics

ISBN :9781647260453

International trade refers to the trade that happens across international borders or territories. It includes the exchange of capital, goods and services with different countries. Export and import are

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Results 21 - 30 of 192